Class Dates
01/16/2024 to 05/03/2024
Delivered By
Online Asynchronous
J.J. Brotton
Meeting Times
Meets by Appt
Meeting Location
Distance Education

International Marketing

MKTG 544 - Class Number: 14520

Global Issues and Perspectives Social Sciences


This course deals with the problems and perspectives of marketing across national boundaries. It also focuses on the tools and practices for structuring and controlling marketing programs related to overseas business. Emphasis is on the management of marketing functions in a global context. Topics include international trade organizations, international economic factors, foreign business customs, and the international marketing mix.

  • Class is required for the Marketing Concentration in the General Business degree plan.
  • Global Campus: Class restriction - On campus students must receive special permission to take this course. Please talk with your advisor who can assist you by contacting the relevant department head on your behalf.


  • Instructor J.J. Brotton's permission is required after 01/23/2024.

Student Requirements:

  • Internet access


  • MKTG 400

Enrollment Restrictions:

  • DE only (Distance Education)

Enrollment Dates
10/23/2023 to 01/16/2024
Enrollment Limit

Credit/Tuition Options

Credit Option Hours

Enrollments received on or after the first day of class may be assessed a $65 special handling fee.

Courses in Kansas State University’s new tuition and fees structure charge by program type — campus-based or online — versus by individual course delivery format. Tuition and fees rates are available at