Class Dates
03/18/2024 to 05/10/2024
Units
3.0
Delivered By
Online Asynchronous
Instructor(s)
Jo Lynne Stalnaker
(jstalnaker@ksu.edu)
Meeting Times
Meets by Appt
Meeting Location
Distance Education

Introduction to Digital Marketing

MKTG 496 - Class Number: 15937

Description:

This course is designed to teach students the basic fundamentals of digital marketing. Topics include digital marketing terminology, search engine marketing, search engine optimization, mobile digital marketing, social media marketing, technology integration, and marketing analytics.

Permissions:

  • Instructor Jo Lynne Stalnaker's permission is required after 03/19/2024.

Student Requirements:

  • Internet access

Enrollment Dates
10/23/2023 to 03/18/2024
Enrollment Limit
25

Credit/Tuition Options

Credit Option Hours

Enrollments received on or after the first day of class may be assessed a $65 special handling fee.


Courses in Kansas State University’s new tuition and fees structure charge by program type — campus-based or online — versus by individual course delivery format. Tuition and fees rates are available at k-state.edu/costs.