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Class Dates
08/21/2023 to 10/13/2023
Units
3.0
Delivered By
Online Asynchronous
Instructor(s)
Fred Guzek
(fguzek@ksu.edu)
Meeting Times
Meets by Appt
Meeting Location
Distance Education

Marketing Techniques and Applications

BUS 400 - Class Number: 13963

Social Sciences

Description:

A general study of marketing principles which lead to the development of marketing strategy. A review of environmental influences and key analytical tools used in formulating marketing plans. Product or service design, distribution, pricing, and promotional programs.

Permissions:

  • Instructor Fred Guzek's permission is required after 08/22/2023.

Student Requirements:

  • Internet access

Prerequisites:

  • ECON 110 or ECON 120

Enrollment Dates
03/20/2023 to 08/21/2023
Enrollment Limit
45

Credit/Tuition Options

Credit Option Hours

Enrollments received on or after the first day of class may be assessed a $65 special handling fee.


Courses in Kansas State University’s new tuition and fees structure charge by program type — campus-based or online — versus by individual course delivery format. Tuition and fees rates are available at k-state.edu/costs.